Top Photo and Video Apps in South America Q1 2025

In the first quarter of 2025, the top photo and video applications in South America showed varying trends in downloads, revenue, and active users, according to Sensor Tower data.

CapCut - Video Editor from Bytedance saw a notable increase in weekly revenue, peaking at approximately $2M in early March. Downloads fluctuated, starting around 1.3M at the beginning of the quarter and ending with a rise to nearly 1.2M. Active users remained strong, with numbers consistently around 45M.

Canva: AI Photo & Video Editor experienced a steady increase in revenue throughout the quarter, reaching about $1.4M by mid-March. Downloads also grew, starting from roughly 410K and rising to over 720K by the end of March. Active user numbers climbed steadily, ending the quarter with over 30M.

YouTube maintained high revenue figures, with weekly numbers mostly around $3M. However, downloads showed a downward trend, starting at around 230K and decreasing to approximately 157K. Active users remained stable, averaging around 274M throughout the quarter.

Instagram had a mixed quarter with weekly revenue starting at about $525K and experiencing fluctuations, ending slightly lower at $356K. Downloads showed a decline from over 1.6M to around 1.3M by the end of March, while active users remained steady at approximately 177M.

Google Photos: Backup & Edit saw a consistent upward trend in revenue, culminating at around $737K by the end of March. Downloads started at 220K and decreased to 185K, while active users hovered around 127M.

These insights reflect the dynamic landscape of the photo and video app market in South America. For more detailed analytics and trends, visit Sensor Tower's comprehensive platform.